We work inside
your CRM. Any of them.

We don't sell software. We don't have a platform partnership that changes our recommendation. We work inside the CRM that makes the most sense for your business and we tell you which one that is before we start.

GoHighLevel HubSpot ServiceTitan Jobber JobNimbus Pipedrive + More

We don't care which CRM you use.
We care that it works.

Most CRM consultants are certified partners on one platform and they recommend it to everyone regardless of fit. We work across eight-plus platforms because the right answer depends on your business, your team, and your budget. Not our certification.

Platforms we work inside

Pick your platform.
We know our way around.

Every platform below is one we actively work inside for real clients. Not theoretical knowledge. Hands-on configuration, automation, and optimization across all of them.

01 Most Versatile
GoHighLevel

The platform Pear is built on. GoHighLevel is an all-in-one CRM, marketing, and automation platform built for agencies and service businesses. Pipeline management, email and SMS automation, booking, reputation management, and a full client portal under one roof. Best fit for home service companies and marketing agencies who want one platform that does everything.

Home Service Marketing Agencies All-in-One
02 Best for Sales Teams
HubSpot

The gold standard for B2B and sales-driven businesses. HubSpot's CRM is free at its core with powerful paid tiers for automation, reporting, and marketing. It has the best pipeline visualization, deal tracking, and contact management in the market. Best fit for businesses with a defined sales team and longer sales cycles who need clean reporting from day one.

B2B Sales Marketing Teams Reporting-Heavy
03 Built for Trades
ServiceTitan

The enterprise-grade platform for high-volume home service companies. ServiceTitan is purpose-built for HVAC, plumbing, electrical, roofing, and other trades — with dispatching, technician scheduling, invoice management, and marketing analytics built in. Complex to set up right. Extremely powerful when it is. Best fit for established home service businesses doing $3M or more who need deep operational control.

HVAC Plumbing Electrical Roofing
04 Best Value for Field Service
Jobber

The most user-friendly field service management platform on the market. Jobber handles quotes, scheduling, job tracking, invoicing, and client follow-up in one clean interface that techs and office staff actually use without complaining. Significantly more affordable than ServiceTitan. Best fit for home service companies doing under $3M who need scheduling and client management without enterprise-level complexity.

Landscaping Pest Control Cleaning General Trades
05 Built for Roofing
JobNimbus

Purpose-built for roofing contractors and exterior specialists. JobNimbus combines CRM, project management, and production workflows in one platform designed around how roofing companies actually operate — from lead to insurance claim to job completion to final payment. The photo documentation, subcontractor management, and insurance pipeline tracking make it a category leader for roofing. Best fit for roofing and exterior contractors who need CRM and project management tightly integrated.

Roofing Siding Windows Insurance Claims
06 Pipeline-First CRM
Pipedrive

A sales-focused CRM built around pipeline visibility above everything else. Pipedrive is lean, fast, and easy for sales teams to adopt because the entire interface is organized around deal stages. Less marketing automation than HubSpot, lower cost, and faster to set up. Best fit for small sales teams who want a clean pipeline view and simple activity-based selling without complexity they won't use.

Small Sales Teams B2B Pipeline-Focused
How we recommend platforms

We tell you which CRM
actually fits your business.

Most businesses end up on the wrong CRM because they bought what the salesperson sold them, what the industry forum recommended, or what their cousin was using. Platform fit depends on business model, team size, budget, and how your sales process actually works.

On the free assessment call, we ask the right questions and give you a direct recommendation. If you're already on a platform and it's the right fit, we fix your setup. If you're on the wrong platform, we tell you that and what the migration would look like. We don't push platform switches unless there's a clear reason.

What we look at to make the call
Business model and industry
Field service, agency, B2B sales, and recurring-revenue businesses need fundamentally different CRM architectures
Team size and technical comfort
A 3-person team needs different software than a 30-person team. Adoption is everything
Current tech stack and integrations
What you're already using for scheduling, invoicing, email, and marketing affects which CRM fits cleanly
Budget including ongoing platform costs
Platform subscription costs vary from $50/month to $500+ per month. Setup complexity varies just as much
Where you are today vs. where you're going
The right CRM for a $1M business is sometimes different from the one that scales to $10M
Quick comparison

How the platforms
stack up at a glance.

This is a simplified comparison. The right answer depends on your specific situation — which is what the free call is for.

Platform Best For Ease of Use Automation Reporting Starting Cost
GoHighLevel Home service, agencies, all-in-one ●●●○ ●●●● ●●●○ ~$97/mo
HubSpot B2B sales teams, marketing-heavy ●●●● ●●●● ●●●● Free tier / $45+/mo
ServiceTitan High-volume trades $3M+ ●●○○ ●●●● ●●●● Custom / $300+/mo
Jobber Smaller field service under $3M ●●●● ●●○○ ●●○○ ~$49/mo
JobNimbus Roofing and exterior contractors ●●●○ ●●●○ ●●○○ ~$99/mo
Pipedrive Small B2B sales teams ●●●● ●●○○ ●●○○ ~$14/user/mo

Pricing approximate as of 2026. Dots indicate relative strength: ●●●● = excellent, ●●●○ = strong, ●●○○ = moderate. Not a substitute for a proper platform assessment.

★★★★★

"Zach automated our HubSpot CRM and set everything up in a way that was easy for our team to understand and actually use. He knows these platforms inside and out."

LeeAnn Westfall - Client

Not sure which platform is right for your business?

Book a free call. We'll ask the right questions and tell you exactly which CRM fits and what it would cost to set it up right.

Book a Free Assessment